Eric Kiel

eric@kielphoto.com

Cell: 208.720.4043

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Steve Schofield

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09•09•10 Asics- Sound Mind, Sound Body

Negotiating early morning Seattle traffic and giving our model a workout… we pioneered through dark rat infested alleys and freeway onramps to create an edgy spot for Asics. Yes- we did find a doughnut shop as reward around 9am!

Garbage strewn alley sign...

Garbage strewn alley sign...

Loved learning that the acronym ASICS is for a famous Italian phrase meaning “sound mind sound body” it’s so simple and spot on.

Check out the running video!…Click HERE!